madcomments provides a platform to comment on the marketing, advertising and design communities. Register today and join in on the topical discussions and debates that affect your working life. Make your voice heard.
Want to get jailed in Jo’burg?
Posted in Advertising, Media, Marketing, Branwell Johnson, Latest reporters' blogs August 13th, 2008 by Branwell Johnson
Fancy a trip to FIFA World Cup 2010 at Johannesburg? With added extra time in the city jail or a hefty fine? Then just try to edge in on the official sponsors of the footie tournament.
(0)
(0)BBC F1 win good news for all but advertisers
Posted in Media, Latest reporters' blogs, Russell Parsons March 25th, 2008 by Russell Parsons
As a committed non-fan of Formula One the news that the BBC has secured the rights to screen races from 2009 leaves me cold. However, as my opinion flies somewhat in the face of the legions of committed F1 fans that follow the so-called sport regardless of the anti-social hours an overseas race demands, I am probably in the minority.
TfL campaign doesn’t do much to reassure angry commuters
Posted in General, Advertising, Creative, Mel Varley, Latest reporters' blogs January 11th, 2008 by Melinda Varley
Currently, TfL is running a radio campaign explaining that it will be improving trains, tracks and staff training to increase the efficiency of the tube and rail networks around London.
Silverjet flies the flag
Posted in Design, Branwell Johnson, Latest reporters' blogs November 13th, 2007 by Branwell Johnson
Things we approve of, number 964 (in an ongoing list) - Silverjet listening to staff feedback and introducing a stylised Union Jack on its tailfins.
Will fans and brands kick off over football deal?
Posted in Media, Oliver Milman, Latest reporters' blogs November 6th, 2007 by Oliver Milman
In the saturated, cash-drenched world of football, even the record £264 million shelled out by Sky and BBC today for Football League coverage fails to raise an eyebrow. But is it a good deal for football fans and the brands that back the sport?
Tags BBC, ITV, Sport, Football League, Sky, Terrestrial TV
Sex sells everything
Posted in Advertising, Mel Varley, Latest reporters' blogs October 25th, 2007 by Melinda Varley
I was surprised to see the press pictures that Singapore Airlines released to promote its Airbus 380 – double beds laden with rose petals and chocolates.
Tags Airbus, Singapore Airlines, Mile High Club, Boeing, Travel, Transport
Come on England!
Posted in Advertising, Arif Durrani, Latest reporters' blogs October 19th, 2007 by Arif Durrani
We’re just hours away from finding out if England can pull off the most amazing sports coup in living memory and retain their crown as rugby World Champions. Victory hangs in the balance, but a number of advertisers have already won.
Time for a rethink on the 2012 logo?
Posted in Media, Marketing, Design, Oliver Milman, Latest reporters' blogs September 12th, 2007 by Oliver Milman
Ofcom’s decision to rap the BBC over the knuckles for showing a clip of the animated London 2012 Olympic logo (apparently as it could cause epileptic fits) puts the whole furore around the fluorescent blob into some sort of perspective.
Tags Ofcom, London 2012 Olympics, BBC, Sport, 2012 logo
Germany sticks with Adidas
Posted in General, Marketing, Oliver Milman, Latest reporters' blogs August 29th, 2007 by Oliver Milman
Brand loyalty is something rarely seen in consumers these days, so when a whole organisation rejects a financially lucrative offer in order to maintain its heritage, it really does make you sit up and take notice.
Gay row could leave TalkSport the winner
Posted in Media, Oliver Milman, Latest reporters' blogs August 21st, 2007 by Elspeth
TalkSport may well be genuinely contrite over Ofcom’s rebuke of its presenter Gary Bushell for allegedly homophobic remarks, but the controversy could help the long-term positioning of the radio station.
Tags Talksport, Radio, Media, Homophobia, Branding, Gary Bushell
- Advertising (193)
- Arif Durrani (51)
- Branwell Johnson (105)
- Creative (53)
- Design (12)
- Digital (97)
- Direct Marketing (13)
- General (135)
- Jim Prior (2)
- Latest reporters’ blogs (351)
- Lucy Tesseras (15)
- Marketing (198)
- Media (213)
- Mel Varley (108)
- Nikki Preston (47)
- Oliver Milman (43)
- Russell Parsons (15)
- Stuart Aitken (1)
- Last round for beer and football?
- Silverjet flies the flag
- Germany sticks with Adidas
- Sex sells everything
- Will fans and brands kick off over football deal?
- Time for a rethink on the 2012 logo?
- Brand Beckham gives Brand McClaren a new lease of credibility
- Come on England!
- Clever Chelsea gets Mickey on its team
- The end of darts on the BBC?
Spinning Around Seventy Seven PR's monthly round-up of things that have been inspiring them, grabbing their interest or irritating them.
e-clipsblog A blog from database marketing agency Eclipse Marketing, which aims to inform and amuse anyone interested in the marketing arena.
Tungate in Paris This blog relates to Tungate's next book, Branded Male, which will be published in 2008. It's about the evolution of the male consumer and the desire of marketers to tap the underdeveloped male market in areas. Join the debate!
Life moves pretty fast... A blog about brands, technology, ads and ideas from Amelia Torode, head of digital strategy at VCCP.
Personal Branding Blog This blog from Dan Schawbel discusses how the principles of marketing can be applied to an individual.
Shepherd's Pie A blog from branding/design agency VentureThree. Contains thoughts on life, the universe and branding.
KR CONNECT the blog of Kevin Roberts, CEO Worldwide at Saatchi & Saatchi. He talks about "experiences with inspirational people and places; imagination, ideas, music and creativity; design; stores and shopping; inspirational clients; local and global; leadership
Only Dead Fish Swim With The Water Thoughts on media, communications, planning, magazines and life from Neil Perkin at IPC
Welcome to optimism A blog about life at Wieden + Kennedy London.
Life in the Middle The blog of Paul Colman, who works on the agency side as a planner at RKCR/Y&R.
Talent Imitates, Genius Steals A blog by Faris Yakob of Naked.
The Ad Pit Rob Mortimer's "short sharp look at advertising in all its forms in the UK and across the web".
Scamp The blog of Simon Veksner, a copywriter at Bartle Bogle Hegarty.
Adliterate "Radical thinking about the future of advertising and the brand advice business" from Richard Huntington, planning director at United London.
Brand Strategy Blog The Blog site is part of Brand Strategy Magazine, the leading strategic monthly title for global marketers.
