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Who heads Murdoch’s list for marketing chief?
Posted in Media, Marketing, Digital, Branwell Johnson, Latest reporters' blogs June 24th, 2008 by Branwell Johnson
James Murdoch’s drastic changes among News International senior management revealed yesterday have proven fascinating but is he just rearranging deckchairs on the Titanic?
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(0)Gladiators a triumph of marketing
Posted in Media, Branwell Johnson, Latest reporters' blogs May 12th, 2008 by Branwell Johnson
Hats off to the BSkyB marketing and PR team for turning Gladiators into a must-see event over the weekend. The levels of media coverage have reached near hysteria fuelled by stories of on-set injuries and just how “tough” are the challenges on the new show.
Tags Gladiators, BSkyB, Sky One
There’s a new Sky Sheriff in town
Posted in Media, Digital, Branwell Johnson, Latest reporters' blogs December 7th, 2007 by Branwell Johnson
Adios James, the Murdoch heir apparently has a new mission and will now leave BSkyB in the hands of Sky’s chief financial officer for the past four years - Jeremy Darroch.
Tags Sky, Digital, TV, James Murdoch, Jeremy Darroch, Virgin Media
Will fans and brands kick off over football deal?
Posted in Media, Oliver Milman, Latest reporters' blogs November 6th, 2007 by Oliver Milman
In the saturated, cash-drenched world of football, even the record £264 million shelled out by Sky and BBC today for Football League coverage fails to raise an eyebrow. But is it a good deal for football fans and the brands that back the sport?
Tags BBC, ITV, Sport, Football League, Sky, Terrestrial TV
Can Skype make it up to eBay?
Posted in General, Digital, Mel Varley, Latest reporters' blogs October 29th, 2007 by Melinda Varley
It looks like Skype is staging a comeback by teaming up with mobile operator 3 UK, not too long after it was said to have wiped a mere £500 million off the value of its owner eBay.
Murdoch bovvered?
Posted in Media, Branwell Johnson, Latest reporters' blogs October 2nd, 2007 by Branwell Johnson
Is James Murdoch bovvered that the Competition Commission looks set to block BSkyB’s stake in ITV? The CC has “provisionally” (lovely word – covers a multitude of meanings) found that Sky’s 17.9 per cent stake restricts competition and operates against the public interest.
Tags ITV, Murdoch, Branson, Grade, BSkyB, Virgin Media, Competition Commission
Going underground with Sky
Posted in Media, Digital, Branwell Johnson, Latest reporters' blogs September 4th, 2007 by Branwell Johnson
So Sky wants to launch a stand alone broadband service that does not tie customers to taking up packages for its cable channels? Am I missing something here? What happed to the triple play or quad play strategies that were meant to take the media/telecom companies into brave new worlds of profit?
Tags Sky, Virgin Media, TV, Digital, Carphone Warehouse, Telecoms
And the battle begins
Posted in Media, Mel Varley, Latest reporters' blogs August 21st, 2007 by Melinda Varley
Sky One has unveiled its ambitious autumn programming in an explosive and B-list celebrity gathering – impressed?
Tags Sky One, Noel Edmunds, Autumn Programming, Virgin Media, ITV, TV
Virgin Media proving its own worst enemy
Posted in Media, Oliver Milman, Latest reporters' blogs July 6th, 2007 by Oliver Milman
It’s not often that you are in nudged into siding with self-appointed media and moral emperor Rupert Murdoch, but this grisly prospect has been realised this week by the courtroom hari kari committed by his latest nemesis, Virgin Media.
Tags Virgin Media, Rupert Murdoch, Richard Branson, BSkyB, Media, TV
Sky pitch – a long time coming?
Posted in Media, Mel Varley May 18th, 2007 by Melinda Varley
It’s no surprise that Sky Networks has called a pitch for it £10 million business. After all, it’s tainted, money-grabbing reputation is in need of a major makeover not to retain customers, but to advertise its quality.
Tags Media, Digital TV, Sky, Virgin, Richard Branson
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