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What’s that person doing in your pint?
Posted in Advertising, Marketing, Creative, Branwell Johnson, Latest reporters' blogs September 18th, 2008 by Branwell Johnson
A big thumbs for the exhilarating and exciting new ad for the “black stuff” 1759: It’s Guinness Time - but what is it all of a sudden with mini people lurking inside our beverages.
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(0)Substance not sniping
Posted in Advertising, Branwell Johnson, Latest reporters' blogs October 11th, 2007 by Branwell Johnson
Okay, so the Conservative party has finally found an agency willing to work alongside it in the form of Euro RSCG. Shame that the PM has decided not to call an election this year so the agency cannot immediately flex its muscles and show what it can do.
Tags Government, Policies, Conservatives, Labour, Euro RSCG, Saatchi
Dr Martens sticks boot in
Posted in Advertising, Creative, Branwell Johnson May 29th, 2007 by Branwell Johnson
Commentators are queuing up to castigate Saatchi & Saatchi’s Dr Marten campaign. The agency has taken flak for its use of dead rock stars in an apparent one off magazine campaign and the venerable British brand has dropped the agency.
Gum comes unstuck
Posted in General, Advertising, Branwell Johnson May 9th, 2007 by Branwell Johnson
So, Saatchi & Saatchi has been caught out using stealth marketing in the form of a single by Shocka featuring Honeyshot. The single “Style, Attract, Play” has been banned from Radio One and attracted flak from elsewhere for essentially being an ad for P&G’s Shockwaves.
In this case it seems a clever idea has backfired. Saatchi’s …
Tags Music, Advertising, Saatchi and Saatchi, Gum, Shockwaves
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