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Why lads’ mags will survive
Posted in Media, Marketing, Branwell Johnson, Latest reporters' blogs August 15th, 2008 by Branwell Johnson
Maxim, Loaded, FHM and their ilk are struggling to stay afloat, even without the broadside from a Conservative MP condemning them for destroying family values.
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Tags Maxim, Lad's Mags, Print, Loaded, FHM, ABCs, Dennis Publishing
Will River Publishing Shape up?
Posted in Media, Mel Varley, Latest reporters' blogs March 11th, 2008 by Melinda Varley
River Publishing looks to be breaking away from its traditional customer magazines as it prepares to launch its first paid-for title Shape. But can the traditional customer publisher of more than ten years survive in the cut-throat landscape that is newsstand?
Tags Print, River Publishing, Shape, Psychologies
Digital continues to divide publishers
Posted in Media, Digital, Nikki Preston May 14th, 2007 by Nikki Preston
At the PPA conference this week there was a lot of talk about digital, and not just in the AOP sessions – across the entire event.
A sorry exit for Moloney
Posted in Media, Arif Durrani, Latest reporters' blogs May 5th, 2007 by Arif Durrani
News that Emap’s chief executive Tom Moloney is stepping down will have been greeted with cheers by many inside and outside the media, a sorry end after nearly 26 years at the company.
Tags Tom Moloney, Emap, Media, Publishing, Print
We’re all magazines now
Posted in Media, Digital, Arif Durrani, Latest reporters' blogs April 12th, 2007 by Arif Durrani
An interesting blog by mad.co.uk’s Nikki Preston this week highlights a growing trend for content providers to refer to themselves as ‘magazines’, seemingly regardless of form or function.
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Spinning Around Seventy Seven PR's monthly round-up of things that have been inspiring them, grabbing their interest or irritating them.
e-clipsblog A blog from database marketing agency Eclipse Marketing, which aims to inform and amuse anyone interested in the marketing arena.
Tungate in Paris This blog relates to Tungate's next book, Branded Male, which will be published in 2008. It's about the evolution of the male consumer and the desire of marketers to tap the underdeveloped male market in areas. Join the debate!
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Personal Branding Blog This blog from Dan Schawbel discusses how the principles of marketing can be applied to an individual.
Shepherd's Pie A blog from branding/design agency VentureThree. Contains thoughts on life, the universe and branding.
KR CONNECT the blog of Kevin Roberts, CEO Worldwide at Saatchi & Saatchi. He talks about "experiences with inspirational people and places; imagination, ideas, music and creativity; design; stores and shopping; inspirational clients; local and global; leadership
Only Dead Fish Swim With The Water Thoughts on media, communications, planning, magazines and life from Neil Perkin at IPC
Welcome to optimism A blog about life at Wieden + Kennedy London.
Life in the Middle The blog of Paul Colman, who works on the agency side as a planner at RKCR/Y&R.
Talent Imitates, Genius Steals A blog by Faris Yakob of Naked.
The Ad Pit Rob Mortimer's "short sharp look at advertising in all its forms in the UK and across the web".
Scamp The blog of Simon Veksner, a copywriter at Bartle Bogle Hegarty.
Adliterate "Radical thinking about the future of advertising and the brand advice business" from Richard Huntington, planning director at United London.
Brand Strategy Blog The Blog site is part of Brand Strategy Magazine, the leading strategic monthly title for global marketers.
