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Magazines under attack
Posted in Media, Arif Durrani, Latest reporters' blogs August 7th, 2008 by Arif Durrani
Who’d want to be a magazine publisher right now? With just a week to go before the industry’s biannual circulation report, which is expected to be bloody and already has commentators sharpening their talons, and the nation’s weeklies and monthlies are already fighting on other fronts.
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Tags Magazines, Asda, Retail Newsagent, Print, Media Guardian, PPA, ABCs
The Sun sets on Chippendale
Posted in Media, Branwell Johnson, Latest reporters' blogs July 2nd, 2008 by Branwell Johnson
Experienced media sales hand (they so hate the word veteran) Mark Chippendale has, erm, cashed in his chips at News International.
Renetta McCann will be missed
Posted in Media, Marketing, Arif Durrani, Latest reporters' blogs June 10th, 2008 by Arif Durrani
The media agency world is set to become a slightly less interesting place by the end of this year, following today’s news that Renetta McCann is stepping down as global chief executive of Starcom MediaVest Group.
Can DLKW reflect Mirror’s appeal?
Posted in Media, Marketing, Branwell Johnson, Latest reporters' blogs May 23rd, 2008 by Branwell Johnson
Read all about it - Delaney Lund Knox Warren is back in the newspaper business after winning the Mirror Group account but the challenges are going to be tougher than a Sudoku puzzle.
Tags DLKW, The Mirror, Print, Media
Xfm 104.9 needs to show indie spirit
Posted in Media, Latest reporters' blogs, Russell Parsons May 1st, 2008 by Russell Parsons
Quarter one Rajar figures for London indie music station Xfm 104.9 must have made uncomfortable reading this morning for both its present and probable future owners.
Tags Radio, Rajars, Xfm 104.9, GCap Media, Virgin Radio, Radio One
Looking to the future
Posted in Media, Mel Varley, Latest reporters' blogs March 7th, 2008 by Melinda Varley
MediaTel’s Future of Magazine’s seminar brought up some interesting topics in regards to where the magazine market is going, but is it possible to predict such a fragile market?
Merry Michael thanks his retail friends
Posted in General, Media, Branwell Johnson, Latest reporters' blogs March 5th, 2008 by Branwell Johnson
Michael Grade was his charismatic showboating self at this week’s presentation of ITV’s full year results, even alluding to “sucking a fisherman’s friend” to ribald laughter. And he had reason to be merry with ad revenues staying flat rather than sliding.
Tags ITV, TV, Media, Michael Grade
Will Goliath triumph over David?
Posted in Advertising, Media, Marketing, Latest reporters' blogs, Russell Parsons March 3rd, 2008 by Russell Parsons
So the dance continues, or is it a fight to the death? Global Radio’s latest knockback from GCap Media is the latest chapter in this modern day David and Goliath.
Tags GCap Media, Fru Hazlitt, Global Radio, DAB
Take that Gogarty
Posted in Media, Arif Durrani, Latest reporters' blogs February 18th, 2008 by Arif Durrani
Did you hear about that b*stard Max Gogarty? He’s not only bagged himself a trip around India but also got The Grauniad to folk out for it; the paper (whoops, best make that media brand) has agreed to chronicle his adventures as a blog. What a complete and utter low life, and there’s more.
Tags Max Gogarty, Guardian, blogging, nepotism, media
Making Bacon not Spam
Posted in Digital, Latest reporters' blogs February 13th, 2008 by Dela
Dela Quist CEO of email marketing agency Alchemy Worx Ltd looks at the fact that around 40% of subscribers to an email database may not open a single message they are sent for 6 months or more. He argues that this is not necessarily a bad thing and describes them as ‘unemotionally subscribed’ – that is they still want to receive messages from you but are not in a position to take up your offer today.
Tags Dela Quist, Advertising, Marketing, Media, Digital, Branding, Online, Email marketing
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