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Was Snickers right to pull Mr T ad?
Posted in Advertising, Media, Arif Durrani, Latest reporters' blogs July 28th, 2008 by Arif Durrani
Another week, another “humourous” TV ad by Abbott Mead Vickers.BBDO pulled for causing offence. This time it was not Heinz in the crosshairs, but fellow US food giant Mars Confectionery.
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(0)Pot Noodle won’t offend me
Posted in Advertising, Marketing, Mel Varley, Latest reporters' blogs April 25th, 2008 by Melinda Varley
So ten people (I’m guessing women with too much time on their hands) have complained about the latest Pot Noodle ad because they’ve found it “demeaning” and “offensive” to women.
Tags Pot Noodle ad, Sexism, Advertising, Food
Chef on a mission
Posted in Advertising, Latest reporters' blogs, Lucy Tesseras March 31st, 2008 by Lucy Tesseras
No longer can a celebrity chef just be content with making good food. Unless they are part of some kind of crusade against evil chicken farmers or junk food nasties being sold in schools they’re not worth their salt.
Tags Jamie Oliver, food, Sainsbury's, healthy
Will banning all junk food ads end the obesity crisis?
Posted in Advertising, Marketing, Mel Varley, Latest reporters' blogs March 20th, 2008 by Melinda Varley
It’s been just over a year since the ban on all advertising of foods and drink high in fat, sugar and salts came into place – but the debate lives on and we still don’t have any real answers on how to tackle the obesity epidemic.
Tags Health, Obesity, Junk Food, HFSS foods
Worrying yourself thin
Posted in Advertising, Marketing, Mel Varley, Latest reporters' blogs January 23rd, 2008 by Melinda Varley
Children are still being bombarded with television advertisements for junk food, in spite of new rules aimed at tackling the UK’s obesity epidemic, but will we ever stop blaming advertisers?
Tags Junk Food, Advertising, Childhood Obesity, Health, Ofcom
Can McDonald’s break our resolution?
Posted in Advertising, Marketing, Direct Marketing, Mel Varley, Latest reporters' blogs January 3rd, 2008 by Melinda Varley
Out of the top ten most popular New Year resolutions, fitness and dieting are rated number two and three respectively. So why are the fast food companies trying to talk us out of keeping them?
Tags McDonalds, Junk Food, Vouchers, Viral Campaigns, Marketing, Advertising, Health
Will turkey stand triumphant?
Posted in General, Mel Varley, Latest reporters' blogs November 19th, 2007 by Melinda Varley
Perhaps ‘tis is the season, but it seems that no one is making a big deal about the recent outbreak of bird flu – is it that we are all too set on having a roast turkey as our Christmas centre piece?
Gold stars and black marks for M&S
Posted in Advertising, Creative, Nikki Preston, Latest reporters' blogs November 7th, 2007 by Nikki Preston
Stuart Rose and his merry helpers must be full of Christmas cheer this week as the retailer seems to have recovered from a poor summer and disappointing quarter to posting pre-tax profits of 11.5 per cent for the first half of 2007.
Tags Marks and Spencers, Christmas, Retail, Advertising, Creative, Food
‘Healthy’ chocs – too good to be true?
Posted in General, Marketing November 6th, 2007 by namrita
So, a new contender enters into the already crowded healthy food arena but this time with the golden ticket - healthy chocolate. Can it be true?
Not my last bacon buttie
Posted in General, Mel Varley, Latest reporters' blogs November 1st, 2007 by Melinda Varley
Today’s ‘revelations’ that bacon can cause cancer sent shock waves through Britain and had every news paper, radio station and news channel in over drive – why?
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- Wispa it: a planned campaign?
- Unilever is the do gooder of the week
- A Big Mac by appointment to the Burger King in waiting
- No Mars for a veggie…so what?
- Pot Noodle won’t offend me
- Finally some common sense
- Cereal – the answer to my obesity problem?
- Mars avoids meltdown
- Our doomed relationship with food
- We won’t give up on McDonald’s
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