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Last rites for YouTube?
Posted in Advertising, Marketing, Digital, Creative, Branwell Johnson, Latest reporters' blogs November 21st, 2008 by Branwell Johnson
One moment it was the possible saviour for agencies and clients, the next a real whipping boy for everyone, as demonstrated at the Thinkbox Televisionaries event yesterday.
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Tags YouTube, Thinkbox, BBC iPlayer, Socail Networking, Digital
Ross and Brand: give it a rest
Posted in Media, Marketing, Branwell Johnson, Latest reporters' blogs October 29th, 2008 by Branwell Johnson
Stone me, there’s nothing the media likes more than digging into a story that becomes self-perpetuating, self referential and diverts from some of the bigger issues in the world.
Tags BBC Jonathan Ross, Russell Brand, TV, Radio, Ratings
Radio groups need to clear fog over DAB
Posted in Media, Marketing, Digital, Latest reporters' blogs, Russell Parsons October 1st, 2008 by Russell Parsons
You could never say that DAB, or to give its less snappy full title Digital Audio Broadcasting, has been given a full chorus of unequivocal support from the commercial radio industry this year.
Rewind those iPlayer numbers for me
Posted in Media, Digital, Branwell Johnson, Latest reporters' blogs May 20th, 2008 by Branwell Johnson
The BBC’s iPlayer has seen 75 million streams or downloads since launch – hurrah for the technology and hurrah for the licence fee payers funding the initiative. But what do the stats really mean?
Tags BBC’s iPlayer, Digital, TV, BBC Worldwide
A fishy start for The Apprentice
Posted in Media, Marketing, Latest reporters' blogs, Lucy Tesseras March 27th, 2008 by Lucy Tesseras
The Apprentice is back and as good as ever, making power, fame and money hungry people perform silly tasks in a bid to win a place on Sir Alan’s coveted business team.
Tags The Apprentice, Sir Alan Sugar, Sales, BBC 1
BBC F1 win good news for all but advertisers
Posted in Media, Latest reporters' blogs, Russell Parsons March 25th, 2008 by Russell Parsons
As a committed non-fan of Formula One the news that the BBC has secured the rights to screen races from 2009 leaves me cold. However, as my opinion flies somewhat in the face of the legions of committed F1 fans that follow the so-called sport regardless of the anti-social hours an overseas race demands, I am probably in the minority.
Mad men or sad men?
Posted in General, Advertising, Branwell Johnson, Latest reporters' blogs March 4th, 2008 by Branwell Johnson
BBC Four’s new drama series on 60s advertising, Mad Men, did what it said it would on the tin – but is that exciting and engaging enough? Not in my book, I won’t be returning to the trials and tribulations of Madison Avenue.
Will fans and brands kick off over football deal?
Posted in Media, Oliver Milman, Latest reporters' blogs November 6th, 2007 by Oliver Milman
In the saturated, cash-drenched world of football, even the record £264 million shelled out by Sky and BBC today for Football League coverage fails to raise an eyebrow. But is it a good deal for football fans and the brands that back the sport?
Tags BBC, ITV, Sport, Football League, Sky, Terrestrial TV
BBC’s radio brands start to crackle
Posted in Media, Oliver Milman, Latest reporters' blogs October 26th, 2007 by Oliver Milman
With morale sunk by an impending job cull, BBC radio staff would’ve been hoping for yesterday’s listener figures to provide some cheer. However, the now-routine spanking of the commercial sector didn’t materialise.
Grade for Pope?
Posted in Media, Branwell Johnson, Latest reporters' blogs October 18th, 2007 by Branwell Johnson
Now we have the ITV apology for its abuse of premium phone line services, the broadcaster will hope the lid is back on that particular Pandora’s box. Although Michael Grade’s comments do raise some questions.
Tags Michael Grade, ITV, Phone Scandal, BBC, Media
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