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Why lads’ mags will survive

Posted in Media, Marketing, Branwell Johnson, Latest reporters' blogs August 15th, 2008 by Branwell Johnson

Maxim, Loaded, FHM and their ilk are struggling to stay afloat, even without the broadside from a Conservative MP condemning them for destroying family values.

Magazines under attack

Posted in Media, Arif Durrani, Latest reporters' blogs August 7th, 2008 by Arif Durrani

Magazines

Who’d want to be a magazine publisher right now? With just a week to go before the industry’s biannual circulation report, which is expected to be bloody and already has commentators sharpening their talons, and the nation’s weeklies and monthlies are already fighting on other fronts.

The Sun no longer a sizzler

Posted in Media, Branwell Johnson, Latest reporters' blogs January 11th, 2008 by Branwell Johnson

So the sun is setting on the great British tabloid – or so it would seem with The Sun dipping below the psychologically important 3 million mark for the first time.

The Sun left red-faced by September ABCs

Posted in Media, Arif Durrani, Latest reporters' blogs October 12th, 2007 by Arif Durrani

The Sun was the only tabloid to increase its circulation in September in today’s ABCs and yet it is the only newspaper to be left truly embarrassed by its performance.

Funeral march for music mags?

Posted in Media, Branwell Johnson, Latest reporters' blogs August 16th, 2007 by Branwell Johnson

NME

There’s a lot of focus on the steep decline in the lads’ mag market in the latest ABCs but there is another venerable sector that is suffering gradual erosion, the music magazines.

The calm after the storm

Posted in Media, Arif Durrani, Latest reporters' blogs August 10th, 2007 by Arif Durrani

Today’s ABCs suggest last month’s feverish flood reports helped fuel a circulation bounce in the tabloids. The general downward trend which has dogged the industry for the last few years, was temporarily reversed by The Sun, The Daily Mirror, Daily Star, Daily Express and The Daily Mail.

Whatever happened to newspaper loyalty?

Posted in General, Media, Arif Durrani, Latest reporters' blogs July 13th, 2007 by Arif Durrani

There was once a time when the newspaper you read was as personal, and as emotive, as the political party you voted for or the religion you ascribed to.

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