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Make me a star

Posted in Advertising, Media, Marketing, Digital, Creative, Latest reporters' blogs, Lucy Tesseras April 23rd, 2008 by Lucy Tesseras

Giorgio Armani yesterday launched a worldwide competition in a bid to find a talented, undiscovered director to create a high profile ad campaign for his new fragrance collection Get Together. How very X Factor.

Will Mel B spice up Ultimo?

Posted in Advertising, Marketing, Latest reporters' blogs, Lucy Tesseras April 22nd, 2008 by Lucy Tesseras

H&M – king of the high street

Posted in Latest reporters' blogs, Lucy Tesseras April 11th, 2008 by Lucy Tesseras

H&M, one of the world’s most successful high street fashion chains, was yesterday crowned Europe’s Top Performing Retail Brand by brand consultancy Interbrand.

Calling all fashion savvy men…

Posted in Advertising, Media, Latest reporters' blogs, Lucy Tesseras April 8th, 2008 by Lucy Tesseras

The Sunday Telegraph launched ST Men’s Style this weekend, its new bi-annual glossy men’s fashion supplement.

Spitting image of a prima donna

Posted in Media, Latest reporters' blogs, Lucy Tesseras April 4th, 2008 by Lucy Tesseras

Supermodel Naomi Campbell has again been the subject of newspaper headlines for all the wrong reasons following her arrest at Heathrow Terminal 5 after she allegedly spat in the face of a police officer when staff lost her bag.

Chef on a mission

Posted in Advertising, Latest reporters' blogs, Lucy Tesseras March 31st, 2008 by Lucy Tesseras

No longer can a celebrity chef just be content with making good food. Unless they are part of some kind of crusade against evil chicken farmers or junk food nasties being sold in schools they’re not worth their salt.

A fishy start for The Apprentice

Posted in Media, Marketing, Latest reporters' blogs, Lucy Tesseras March 27th, 2008 by Lucy Tesseras

The Apprentice is back and as good as ever, making power, fame and money hungry people perform silly tasks in a bid to win a place on Sir Alan’s coveted business team.

Is Kate Moss losing her sparkle?

Posted in Media, Latest reporters' blogs, Lucy Tesseras March 20th, 2008 by Lucy Tesseras

This week Kate Moss launched her fifth collection for high street retailer Topshop, but unlike previous opening days the hoards of eager shoppers were noticeably absent.

Scared of a little competition, Tesco?

Posted in Advertising, Marketing, Latest reporters' blogs, Lucy Tesseras March 17th, 2008 by Lucy Tesseras

Tesco is threatening to go to the Advertising Standards Authority (ASA) after home grocery delivery rival Ocado promised it would match the supermarket on 3,500 household products, in a bid to combat its expensive image.

Harking back to the old days

Posted in Advertising, Marketing, Creative, Latest reporters' blogs, Lucy Tesseras March 11th, 2008 by Lucy Tesseras

Has adland run out of ideas? In recent months an influx of old ads have been resurrected from the advertising grave.