Archive for the 'Arif Durrani' Category
The Olympics: One world, one dream… many ’slit-eyed’ pics
Posted in Media, Arif Durrani, Latest reporters' blogs August 20th, 2008 by Arif Durrani
I’m not sure if this is what Pierre Fredi had in mind when he founded the modern Olympic’s all those years ago to promote international understanding.
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(0)Fur flies following Paltrow’s latest ad campaign
Posted in Advertising, Media, Marketing, Arif Durrani, Latest reporters' blogs August 19th, 2008 by Arif Durrani
The slow month of August is traditionally the silly season for the UK’s media, but it appears this year actress Gwyneth Paltrow decided to take the term rather literally.
Tags Retail, Fur, Gwyneth Palthow, Tod's, Celebrity Advertising, PETA
Magazines under attack
Posted in Media, Arif Durrani, Latest reporters' blogs August 7th, 2008 by Arif Durrani
Who’d want to be a magazine publisher right now? With just a week to go before the industry’s biannual circulation report, which is expected to be bloody and already has commentators sharpening their talons, and the nation’s weeklies and monthlies are already fighting on other fronts.
Tags Magazines, Asda, Retail Newsagent, Print, Media Guardian, PPA, ABCs
Was Snickers right to pull Mr T ad?
Posted in Advertising, Media, Arif Durrani, Latest reporters' blogs July 28th, 2008 by Arif Durrani
Another week, another “humourous” TV ad by Abbott Mead Vickers.BBDO pulled for causing offence. This time it was not Heinz in the crosshairs, but fellow US food giant Mars Confectionery.
Facebook confirms its position as UK’s no 1
Posted in Digital, Arif Durrani, Latest reporters' blogs July 23rd, 2008 by Arif Durrani
Facebook’s hold on the UK’s social networking scene has been underlined this week, after figures from online research specialist Hitwise places it well ahead of its rivals, with 45 per cent share of the market.
Tags Facebook, social networking, digital, MySpace, Bebo, UK hitwsie
Does Churchill Dog give a f*ck?
Posted in Advertising, Media, Marketing, Arif Durrani, Latest reporters' blogs July 22nd, 2008 by Arif Durrani
The nodding bulldog used by Churchill Insurance has been accused of swearing in its latest TV ad created by WCRS.
Subs, who nerds them?
Posted in Media, Arif Durrani, Latest reporters' blogs July 3rd, 2008 by Arif Durrani
Trinity Mirror has become the latest publisher to consider sub-editors an extravagance they can live without in the emerging world of integrated operations.
GCap makes a bad situation even worse
Posted in General, Media, Arif Durrani June 26th, 2008 by Arif Durrani
Charles Allen can be forgiven for wondering what the hell he has got himself into as chairman of Global Radio, following today’s damning report from Ofcom about dodgy practices at GCap Media.
Having paid £375 million for GCap, the UK’s largest commercial radio operator, less than three months ago, the findings - complete with a …
Tags none
Heinz caters to the nation’s prejudices
Posted in Advertising, Media, Marketing, Arif Durrani, Latest reporters' blogs June 25th, 2008 by Arif Durrani
Baked beans specialist Heinz finds itself in the middle of a PR disaster this week after pulling a tame TV ad created by Abbott Mead Vickers for all the wrong reasons.
Tags Heinz ad, ASA, Abbott Mead Vickers, The Daily Mail, Gaydar
Yahoo! surrenders to Google’s popularity
Posted in Advertising, Digital, Arif Durrani, Latest reporters' blogs June 19th, 2008 by Arif Durrani
There’s been a touch of playground posturing in cyberspace this week. Yahoo!’s decision to partner with head boy, and former arch rival, Google for a new advertising inventory in North America is a telling indictment of the surrender of power online.
Tags Yahoo, Google Ads, Digital, Clicks2Customers, Panama
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